{"id":7899,"date":"2022-04-21T15:49:37","date_gmt":"2022-04-21T15:49:37","guid":{"rendered":"https:\/\/laurinerobinn.xyz\/?post_type=portfolios&#038;p=7899"},"modified":"2026-10-08T12:07:06","modified_gmt":"2026-10-08T12:07:06","slug":"airpods","status":"publish","type":"portfolios","link":"https:\/\/laurinerobinn.xyz\/fr\/airpods\/","title":{"rendered":"AirPods 1.0"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"7899\" class=\"elementor elementor-7899\">\n\t\t\t\t<div class=\"elementor-element elementor-element-480e0c2 e-flex e-con-boxed no no e-con e-parent\" data-id=\"480e0c2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-df2a4d1 elementor-widget-tablet__width-initial elementor-widget elementor-widget-heading\" data-id=\"df2a4d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">AirPods 1.0<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8342f32 e-con-full e-flex no no e-con e-child\" data-id=\"8342f32\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3420282 elementor-widget elementor-widget-text-editor\" data-id=\"3420282\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ce projet est la cr\u00e9ation d'une photographie publicitaire pour les AirPods Apple. Inspir\u00e9 par Apple, un acteur majeur de la communication, je retrace l'histoire des AirPods \u00e0 travers une seule image. La photographie repr\u00e9sente le son se d\u00e9pla\u00e7ant dans tout le corps. Les couleurs choisies, un d\u00e9grad\u00e9 rouge et bleu, symbolisent une alliance entre deux couleurs oppos\u00e9es dans la soci\u00e9t\u00e9. Il incarne la diversit\u00e9 et la diff\u00e9rence.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-896c53e elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"896c53e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-214c06d e-con-full e-flex no no e-con e-child\" data-id=\"214c06d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a906ce6 e-con-full e-flex no no e-con e-child\" data-id=\"a906ce6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1c80a3f elementor-widget elementor-widget-text-editor\" data-id=\"1c80a3f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Client<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-218f96c elementor-widget elementor-widget-text-editor\" data-id=\"218f96c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Personnel<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0e3aaee e-con-full e-flex no no e-con e-child\" data-id=\"0e3aaee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4a40103 elementor-widget elementor-widget-text-editor\" data-id=\"4a40103\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>R\u00f4le<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ab5d17c elementor-widget elementor-widget-text-editor\" data-id=\"ab5d17c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Photographe<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-483fcde e-con-full e-flex no no e-con e-child\" data-id=\"483fcde\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-386ed10 elementor-widget elementor-widget-text-editor\" data-id=\"386ed10\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Services<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ddeb34d elementor-widget elementor-widget-text-editor\" data-id=\"ddeb34d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Design<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-71a5768 e-con-full e-flex no no e-con e-parent\" data-id=\"71a5768\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-853bca2 elementor-widget elementor-widget-ms-hero\" data-id=\"853bca2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ms-hero.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n        <section class=\"ms-hero\" id=\"853bca2\">\r\n\r\n            \r\n                            <div class=\"ms-parallax\" data-speed=\"0.8\" data-type=\"scroll\">\r\n\r\n                                            <img decoding=\"async\" class=\"jarallax-img\" data-jarallax src=\"https:\/\/laurinerobinn.xyz\/wp-content\/uploads\/2024\/09\/apple_airpods_couv_laurinerobinn.png\" alt=\"\">\r\n                    \r\n                    \r\n                    \r\n                <\/div>\r\n            \r\n            \r\n                \r\n                \r\n            \r\n        <\/section>\r\n\r\n    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2a73a8b e-flex e-con-boxed no no e-con e-parent\" data-id=\"2a73a8b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-06cd1fe e-con-full e-flex no no e-con e-child\" data-id=\"06cd1fe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-33b3a8d elementor-widget-tablet__width-initial elementor-widget elementor-widget-heading\" data-id=\"33b3a8d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">D\u00e9fis\n\n&amp; Objectifs<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2232b77 e-con-full e-flex no no e-con e-child\" data-id=\"2232b77\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6056146 elementor-widget elementor-widget-text-editor\" data-id=\"6056146\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4 data-start=\"1851\" data-end=\"1873\">\/ Aper\u00e7u du projet<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8158b5f elementor-widget elementor-widget-text-editor\" data-id=\"8158b5f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ce projet est la cr\u00e9ation d'une photographie publicitaire pour les AirPods Apple. Inspir\u00e9 par Apple, un acteur majeur de la communication, je retrace l'histoire des AirPods \u00e0 travers une seule image. La photographie repr\u00e9sente le son se d\u00e9pla\u00e7ant dans tout le corps. Les couleurs choisies, un d\u00e9grad\u00e9 rouge et bleu, symbolisent une alliance entre deux couleurs oppos\u00e9es dans la soci\u00e9t\u00e9. Il incarne la diversit\u00e9 et la diff\u00e9rence.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea89799 elementor-widget elementor-widget-text-editor\" data-id=\"ea89799\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4 data-start=\"1851\" data-end=\"1873\">\/ D\u00e9fis<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-725b27f elementor-widget elementor-widget-text-editor\" data-id=\"725b27f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Traduire le son (invisible) en une sensation visuelle et physique \u00e0 travers le corps. Utiliser deux couleurs oppos\u00e9es (rouge et bleu) harmonieusement sans se heurter. Rester fid\u00e8le \u00e0 l'esth\u00e9tique minimaliste et haut de gamme d'Apple tout en ajoutant une touche artistique personnelle. S'assurer que la photographie est innovante, pas chaotique.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-596cd21 elementor-widget elementor-widget-text-editor\" data-id=\"596cd21\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4 data-start=\"1851\" data-end=\"1873\">\/ Objectifs<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e46a9be elementor-widget elementor-widget-text-editor\" data-id=\"e46a9be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Cr\u00e9ez une image publicitaire frappante qui semble \u00e0 la fois magique et technologique. Repr\u00e9sentez le son comme une exp\u00e9rience corporelle compl\u00e8te \u00e0 travers la couleur et le mouvement. Utilisez le d\u00e9grad\u00e9 rouge-bleu pour c\u00e9l\u00e9brer la diversit\u00e9 et le contraste. S'aligner sur les valeurs de la marque Apple : excellence, modernit\u00e9, simplicit\u00e9.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ed035a3 e-flex e-con-boxed no no e-con e-parent\" data-id=\"ed035a3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3679895 elementor-widget elementor-widget-ms_gallery\" data-id=\"3679895\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ms_gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n               <div id=\"3679895\">\r\n                    <div class=\"ms-masonry-gallery row grid blockgallery h_s1\" data-masonry='{ \"percentPosition\": true, \"gutter\": 15 }'>\r\n                                                                                <div class=\"grid-item col-lg-12 col-md-4\">\r\n                                                                    <a class=\"mfp-img\" href=\"https:\/\/laurinerobinn.xyz\/wp-content\/uploads\/2018\/05\/apple_airpods_01_laurinerobinn.png\" title=\"\" data-elementor-open-lightbox=\"no\">\r\n                                        <img decoding=\"async\" src=\"https:\/\/laurinerobinn.xyz\/wp-content\/uploads\/2018\/05\/apple_airpods_01_laurinerobinn.png\" alt=\"apple_airpods_01_laurinerobinn\" loading=\"lazy\"\/>\r\n                                                                            <\/a>\r\n                                                            <\/div>\r\n                                            <\/div> \r\n                <\/div>\r\n\r\n                \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fa94aa7 e-flex e-con-boxed no no e-con e-parent\" data-id=\"fa94aa7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8b66c74 e-con-full e-flex no no e-con e-child\" data-id=\"8b66c74\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4ab50a6 elementor-widget-tablet__width-initial elementor-widget elementor-widget-heading\" data-id=\"4ab50a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Processus<br>\nCr\u00e9atif<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2783e2c e-con-full e-flex no no e-con e-child\" data-id=\"2783e2c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-19244a3 elementor-widget elementor-widget-text-editor\" data-id=\"19244a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Commenc\u00e9 avec le concept d'ondes sonores voyageant \u00e0 travers le corps humain. Recherche sur le langage visuel d'Apple : propre, audacieux, ax\u00e9 sur les produits. Choisissez un d\u00e9grad\u00e9 rouge-bleu pour symboliser l'opposition transform\u00e9e en harmonie. Configurez une s\u00e9ance photo qui capture le mouvement, la couleur et les AirPods comme objet central. J'ai exp\u00e9riment\u00e9 l'\u00e9clairage et la composition pour que le gradient soit vivant. Post-trait\u00e9 pour garder l'image nette, vibrante et fid\u00e8le aux normes premium d'Apple. Livr\u00e9 une derni\u00e8re photographie qui raconte l'histoire du son, de la diversit\u00e9 et de la magie technologique.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"featured_media":5168,"template":"","portfolios_categories":[74],"class_list":["post-7899","portfolios","type-portfolios","status-publish","has-post-thumbnail","hentry","portfolios_categories-services"],"acf":{"featured_video":"","choi\u0441e_menu_page":"global_settings","full_width":false,"header_transparent":false,"header_white":false,"menu_align_page":"default","menu_style":""},"_links":{"self":[{"href":"https:\/\/laurinerobinn.xyz\/fr\/wp-json\/wp\/v2\/portfolios\/7899","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/laurinerobinn.xyz\/fr\/wp-json\/wp\/v2\/portfolios"}],"about":[{"href":"https:\/\/laurinerobinn.xyz\/fr\/wp-json\/wp\/v2\/types\/portfolios"}],"version-history":[{"count":13,"href":"https:\/\/laurinerobinn.xyz\/fr\/wp-json\/wp\/v2\/portfolios\/7899\/revisions"}],"predecessor-version":[{"id":8764,"href":"https:\/\/laurinerobinn.xyz\/fr\/wp-json\/wp\/v2\/portfolios\/7899\/revisions\/8764"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/laurinerobinn.xyz\/fr\/wp-json\/wp\/v2\/media\/5168"}],"wp:attachment":[{"href":"https:\/\/laurinerobinn.xyz\/fr\/wp-json\/wp\/v2\/media?parent=7899"}],"wp:term":[{"taxonomy":"portfolios_categories","embeddable":true,"href":"https:\/\/laurinerobinn.xyz\/fr\/wp-json\/wp\/v2\/portfolios_categories?post=7899"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}