{"id":8179,"date":"2025-04-22T14:50:40","date_gmt":"2025-04-22T14:50:40","guid":{"rendered":"https:\/\/laurinerobinn.xyz\/?post_type=portfolios&p=8179"},"modified":"2026-10-08T12:02:42","modified_gmt":"2026-10-08T12:02:42","slug":"tt-montage","status":"publish","type":"portfolios","link":"https:\/\/laurinerobinn.xyz\/fr\/tt-montage\/","title":{"rendered":"T&T MONTAGE"},"content":{"rendered":"
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T&T MONTage<\/a><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Thomas et Timoth\u00e9 ont uni leur expertise et leur passion pour l'art et le design pour cr\u00e9er une entreprise d'assemblage de meubles o\u00f9 la technique rencontre la cr\u00e9ativit\u00e9. Leur exp\u00e9rience diversifi\u00e9e, du mobilier de bureau aux bo\u00eetes symphoniques, les a conduits \u00e0 une approche unique : pour eux, l'assemblage de meubles est un acte cr\u00e9atif qui donne vie \u00e0 l'\u00e2me de la pi\u00e8ce. Leur philosophie transforme l'assemblage en un processus artistique o\u00f9 la technique sert l'esth\u00e9tique.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Client<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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T&T MONTAGE<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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R\u00f4le<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Directrice artistique<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Services<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Identit\u00e9 visuelle et Prototypes<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\r\n\r\n \"\"\r\n \r\n \r\n \r\n <\/div>\r\n \r\n \r\n \r\n \r\n \r\n <\/section>\r\n\r\n \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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D\u00e9fis\n\n& Objectifs<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\/ Aper\u00e7u du projet<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Attentifs aux d\u00e9tails, ils accordent une attention m\u00e9ticuleuse \u00e0 chaque assembl\u00e9e, consid\u00e9rant chaque meuble comme un objet unique racontant une histoire. Leur plus grande satisfaction r\u00e9side dans le r\u00e9sultat final combinant beaut\u00e9, confort et fonctionnalit\u00e9. Leur mission va au-del\u00e0 du simple service : en tant que v\u00e9ritables conteurs, ils transforment un pack plat en un meuble sophistiqu\u00e9, plein d'histoire et de caract\u00e8re, contribuant \u00e0 cr\u00e9er des environnements inspirants pour leurs clients. Leur travail est un acte de transmission et de cr\u00e9ation, visant \u00e0 faire ressortir l'\u00e2me et l'histoire de chaque pi\u00e8ce. Leur objectif est de transformer l'assemblage technique en une exp\u00e9rience artistique, o\u00f9 la pr\u00e9cision du geste sert le design et l'\u00e9motion.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\/ D\u00e9fis<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Balancing technical precision (assembly, functionality) with artistic sensitivity (design, emotion, storytelling). Creating a visual identity that feels both professional (trustworthy, serious) and passionate (creative, warm). Using a palette of three colors (anthracite gray, white, vibrant purple) harmoniously without one overpowering the others. Selecting a typography (Lexend) that is readable and precise, reflecting the brand’s attention to detail. Designing a logo that combines structural lines, an assembly symbol, and elegant typography.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\/ Objectifs<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Develop a color palette: anthracite gray (sobriety, seriousness, professionalism, elegance), white (timelessness, purity, light, space, clarity), vibrant purple (dynamism, passion, creativity, humility, warmth). Use Lexend typography for its generous spacing, cognitive ease, precision, and elegance mirroring the brand’s meticulous assembly process. Design a logo featuring clean structural lines (precision), a subtle assembly or harmony symbol, and elegant typography. Build a brand identity that tells the story of meticulous assembly in service of design, comfort, and inspiration. Position T&T Montage as the intersection of craftsmanship, art, and technical excellence.<\/p><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\r\n \r\n \"pres\"\r\n <\/a>\r\n <\/div>\r\n
\r\n \r\n \"POLOT&T\"\r\n <\/a>\r\n <\/div>\r\n <\/div> \r\n <\/div>\r\n\r\n \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Processus
\nCr\u00e9atif<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Started with the founders’ philosophy: assembly as an artistic act, technique serving aesthetics, revealing the soul of furniture. Researched furniture assembly branding (often industrial or invisible) and wanted to elevate it to artisanal storytelling. Chose a restrained palette: anthracite gray (softer than pure black) for seriousness and elegance, white for timeless purity and breathing space, vibrant purple as a signature representing passion, creativity, history, and humility. Selected Lexend typography after evaluating its cognitive ease and geometric clarity; its generous letter spacing reduces cognitive load, paralleling how careful assembly reduces stress for clients. Sketched logo concepts: structural lines suggesting a flat-pack diagram, an abstract assembly symbol (interlocking shapes or a subtle arrow\/movement), paired with Lexend logotype. Refined the logo to balance technical precision (clean geometry) with artistic warmth (purple accent). Created mockups: business cards (gray background, white text, purple logo accent), website (clean white space, purple call-to-action, gray headers), uniforms (gray aprons with purple embroidery), vehicle signage, and assembly instruction sheets (using Lexend for maximum readability). Wrote brand messaging around key values: passion, excellence, elegance, story, listening, synergy. Ensured every touchpoint conveys that assembling a piece of furniture is not a chore but an act of love and precision. Delivered a visual identity for T&T Montage where every gray line speaks of professionalism, every white space breathes clarity, and every purple detail pulses with the heart of two artisans who believe that furniture, properly assembled, tells a story.<\/p><\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"featured_media":8114,"template":"","portfolios_categories":[73],"class_list":["post-8179","portfolios","type-portfolios","status-publish","has-post-thumbnail","hentry","portfolios_categories-home"],"acf":{"featured_video":"","choi\u0441e_menu_page":"global_settings","full_width":false,"header_transparent":false,"header_white":false,"menu_align_page":"default","menu_style":""},"_links":{"self":[{"href":"https:\/\/laurinerobinn.xyz\/fr\/wp-json\/wp\/v2\/portfolios\/8179","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/laurinerobinn.xyz\/fr\/wp-json\/wp\/v2\/portfolios"}],"about":[{"href":"https:\/\/laurinerobinn.xyz\/fr\/wp-json\/wp\/v2\/types\/portfolios"}],"version-history":[{"count":11,"href":"https:\/\/laurinerobinn.xyz\/fr\/wp-json\/wp\/v2\/portfolios\/8179\/revisions"}],"predecessor-version":[{"id":8725,"href":"https:\/\/laurinerobinn.xyz\/fr\/wp-json\/wp\/v2\/portfolios\/8179\/revisions\/8725"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/laurinerobinn.xyz\/fr\/wp-json\/wp\/v2\/media\/8114"}],"wp:attachment":[{"href":"https:\/\/laurinerobinn.xyz\/fr\/wp-json\/wp\/v2\/media?parent=8179"}],"wp:term":[{"taxonomy":"portfolios_categories","embeddable":true,"href":"https:\/\/laurinerobinn.xyz\/fr\/wp-json\/wp\/v2\/portfolios_categories?post=8179"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}