Created a brand identity for Oze’o, a space training experience that helps companies develop stress management, team cohesion, and leadership through astronaut-inspired immersion. The visual universe is clean, black & white, built on geometric layouts professional, timeless, and just bold enough.
Client
OZE’O
Role
Art Director
Services
Visual Identity
Oze’o offers immersive astronaut training to address corporate HR challenges: communication, conflict resolution, and pushing limits. I designed a complete visual identity that reflects the duality of space and human growth. The result is a stark, minimalist graphic world where black and white create energy and clarity made to last as the brand evolves.
Translating the intensity of space training into a simple, elegant visual language. Balancing professionalism (for HR buyers) with a sense of adventure and wonder (for participants). Making sure the identity works across both corporate decks and immersive event materials.
Create an identity that says “out of comfort zone” without shouting. Use geometry and contrast to build a timeless, scalable system. Embed key themes space, astronauts, training, experience into every detail, from the logo to layout.
Started with keywords: space, formation, astronaut, expérience, aventure. Explored geometric grids and high-contrast monochrome palettes. Designed a logo that bridges professional training and space exploration. Refined layouts for clarity and dynamism. Delivered a complete graphic universe that will grow with Oze’o’s future needs.
EN_US 
FR