An exclusive collaboration! I am delighted to present the result of our partnership with artist NEYI. Together, we have created a series of unique artistic boxes in gacha form, blending art and design. Each box contains a work of art to discover, with small paintings inspired by NEYI’s universe.
Client
Role
Graphic Designer
Services
Prototyping, Design
An exceptional collaboration with artist NEYI. Together, we created a series of unique artistic boxes in gacha form, inspired by NEYI’s iconic works and artistic style. The boxes were designed using the key elements of NEYI’s artistic universe, with a palette of three colors that reflect the intensity and dramaticity of her works. Black and white, the two dominant colors, create a powerful, moving contrast, while a touch of red adds a note of passion and energy. Each box contains a unique representation of human emotions in intense, dramatic moments, in the form of small tableaux. This collection of artistic gacha boxes is a unique opportunity to discover and own one or more original NEYI works of art, while enjoying the exciting experience of discovering a surprise inside each box. There are 6 discovery canvases and 2 specials.
Translating NEYI’s intense, dramatic artistic style into a physical gacha box format. Using only three colors (black, white, red) to convey depth, emotion, and energy. Designing the unboxing experience so that the surprise element (gacha) feels artistic, not toy-like. Creating 8 unique small canvases (6 discovery + 2 specials) that are cohesive as a collection but distinct individually.
Design a series of 8 gacha boxes (6 discovery + 2 specials) featuring NEYI’s signature black, white, and red palette. Create small tableaux inside each box that represent intense human emotions and dramatic moments. Build an unboxing experience that feels like opening a miniature art exhibition. Position the collaboration as a unique blend of street art, collectible design, and emotional storytelling.
Started with NEYI’s artistic universe: dramatic contrasts, emotional intensity, figurative or abstract expressions of human struggle and passion. Limited the color palette to black, white, and red to honor NEYI’s style and create visual cohesion across all 8 boxes. Designed the gacha box exterior using black and white geometric or organic patterns, with a red accent to hint at the passion inside. Created 8 small canvases (paintings) each depicting a different intense emotional moment: joy, sorrow, rage, love, fear, hope (discovery) plus two specials (e.g., ecstasy, despair). Ensured each canvas felt complete as a standalone artwork but part of a larger emotional journey. Designed the box interior to present the canvas like a miniature museum piece: black velvet or textured paper, a small descriptive card, maybe a tiny easel. Tested the gacha mechanism (randomness of discovery) to keep the excitement of collectibility. Produced the boxes with high-quality printing to honor NEYI’s art. Delivered a collaboration where every box is a small emotional bomb — black, white, red, and unforgettable.